The Secret to Killer Education Products?

Hitting the Target with Education Products

As you might expect, I get quite a lot of e-mails from people who want to start or grow an online education business. In nearly all of them, the focus is on what technologies to use for creating and selling courses. This focus is misdirected: as important as good, user-friendly technology is, it’s rarely going to be the element that makes or breaks your education business.

In fact, it probably isn’t even in the top ten.

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Exploring How We Learn with Monisha Pasupathi

For this episode of the Learning Revolution podcast I am very excited to talk with Dr. Monisha Pasupathi, a psychology professor at the University of Utah and star of the Teaching Company course How We Learn. In our conversation we cover some common myths about learning, talk about how well prepared we are (or aren’t) to deal with a hyper-connected, information-flooded world, and consider the role of the lecture as a form of learning delivery.

For anyone who has listened to the previous episodes with Mike Stelzner and Dave Will, this one will definitely feel more toward the learning than the business side of the learning business equation, but it covers topics that are essential for differentiating your offerings from the competition.

Play the Podcast

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Get the Show Notes

00:30: Hope you caught the last two episodes, focused on the marketing side of the equation.

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