5 Steps To Succeed As An Online Course Entrepreneur

If you have expertise in any topic or skill, one of the most exciting opportunities open to you these days is the opportunity to launch and grow an online course business.

The global market for e-learning is projected to grow to more than US $240 billion by 2023, and solo entrepreneurs and small training businesses are claiming a significant chunk of that market.  If you have ever been tempted to try your luck as a course entrepreneur, now is definitely the time.

In this post, I take a look at the process for creating a successful course business and provide tips to help you position yourself for success. [Read more…]

The “Triple Your Price” Exercise

If you want one simple action to improve your course business over night, it’s this: raise your prices.

To understand why this is true, I’d like you to go through the mental exercise of tripling the price of one of your main (or perhaps your only) course. If you don’t have a course yet, simply triple whatever you are currently planning to charge for your course. [Read more…]

Qualities of Good Affiliates for Selling Your Courses

affiliate marketing green blue squares - find good affiliates

In a previous post, I mentioned affiliate marketing as an opportunity for you to create additional revenue streams (along with expert networks and packaged consulting).

In that case, I was talking about you being an affiliate for someone else’s products. But, of course, the reverse is also true: you can find people to market your products – including your courses – in exchange for a commission on any sales they make.

On the surface, that sounds fantastic. After all, what’s not to like about other people selling your courses for you? [Read more…]

3 Additional Income Streams for Course Entrepreneurs

Picture of coins stacked like revenue chartDo you want or need to generate additional revenue while you get your course up and running.

Would you like to significantly increase the revenue potential from each course you sell?

If either or both are of interest, you’ll definitely want to read about the three income streams I cover in this post.

Each can be used as a standalone way – i.e., separate from your courses – to generate revenue.

But, each can also be incorporated into your courses to help significantly boost the revenue potential of each course sale.

Here they are: [Read more…]

Where to find help creating online courses

An issue that frequently comes up with Learning Revolution subscribers as well as with clients in my consulting business: where to find help creating online courses.

Image of help wanted green road sign

It’s an important because one of the main reasons course entrepreneurs get bogged down and don’t achieve the success the could is because they just don’t have the time themselves to create courses.

And, even if they have staff or contract help, these often aren’t people who have the skills necessary for developing online courses.

So, what to do?

You can, of course, try posting contract jobs on big sites like LinkedIn. Or on more niche sites like the eLearning Guild, but my experience is that you are likely to get flooded with resumes from either over-qualified or under-qualified people, many of whom really want a permanent position.

While there is no magic button for finding the right help – finding good contractors or employees is always a challenge – here are some other possibilities that will increase your chances of finding the right fit at a reasonable price. [Read more…]