It’s a question I find myself pondering more and more lately. We may have differing perspectives about what counts as “big money,” but for me, a course has to be capable of generating six figures annually before I will count it as big money. Even if your number is somewhat lower (and especially if it …
10+ True Alternatives to Udemy for Selling Online Courses in 2020
I run across a lot of blog posts that aim to highlight an alternative to Udemy, the major online marketplace for anyone who wants to create an online course and sell it. In most cases, though, these posts highlight platforms like Teachable or Thinkific as alternatives. While, technically speaking, these are good alternatives (and I am a fan of …
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Marketing You Can Offload, Marketing You Can’t
One of the issues readers write to me most often about is marketing, and many want recommendations for companies that will do their marketing for them. My usual thought when receiving these e-mails is that “if you are in the course business, you are in the marketing business, like it or not.” As I have …
When to Consider the Udemy Model
If you have read much of what I’ve written on online course platforms, you know I am mostly not a fan of the approach offered by platforms like Udemy and its alternatives – what I call the “market maker” business model. The gist of this model is that one company – basically, a “landlord” – …