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blogging

You are here: Home / Archives for blogging
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Use Blogging to Market Your Course Business

If you are serious about creating an education-based business that will thrive over time, you need to be serious about blogging to market your business – specifically, about blogging as a form of content marketing for your business. With the possible exception of video, there are really no marketing approaches that beat blogging for enabling …

Use Blogging to Market Your Course BusinessRead More

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The Course Creator’s Guide to Content Marketing

Whether your goal is to publish a diverse portfolio of educational products over the long haul or simply to launch your first online course, you need an audience – and effective content marketing is one of the most time-tested ways to build one. But what is content marketing, and how can it help your education …

The Course Creator’s Guide to Content MarketingRead More

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Can you still make money with online courses?

It’s a question I find myself pondering more and more lately. We may have differing perspectives about what counts as “make money online,” but for me, a course has to be capable of generating six figures annually before I will count it as serious money. Even if your number is somewhat lower (and especially if …

Can you still make money with online courses?Read More

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The Benefits of Blogging for Your Online Course Business

The benefits of blogging are huge. If I had to name the three things I’ve done over the years that have enabled me to break free from working for others and create an income and lifestyle based on my own terms, consistently building e-mail lists and speaking – whether at conferences or via digital channels …

The Benefits of Blogging for Your Online Course BusinessRead More

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The Course Itself Is Less Than Half the Battle

For much of my consulting career I’ve been a follower of Alan Weiss, the Million Dollar Consultant, and I can remember being struck many years ago by an assertion he made about what it takes to be a successful consultant: You need to spend more than half of your time marketing. This was a response …

The Course Itself Is Less Than Half the BattleRead More

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7 Ways to Elevate Your Expertise

Whether your aim is to sell online courses, become a consultant, or otherwise make money off of your smarts, being an expert in your field or industry is certainly important. But for most of the readers here on Learning Revolution, that’s already a done deal. They are experts. The bigger challenge right now is how to become …

7 Ways to Elevate Your ExpertiseRead More

3 Valuable Resources from My “Do This Now” Folder – Marketing Edition

One of my personal “best practices” is to keep a “Do This Now” e-mail folder of tips and techniques that can help me grow my business. When I find something really useful and actionable, I e-mail it to myself, put it in that folder, and then act on it as soon as possible. (I also …

3 Valuable Resources from My “Do This Now” Folder – Marketing EditionRead More

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Boost Your Brand and Rocket Your Reputation with Dorie Clark

Wondering how to really stand out and create long-term customer loyalty in the competitive market for lifelong learning, continuing education, and training? Building brand and developing a rock-solid, trustworthy reputation have never been more important, and few people know more about how to do these things than my guest on this episode of the Learning …

Boost Your Brand and Rocket Your Reputation with Dorie ClarkRead More

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