15 Platforms to Publish and Sell Online Courses (and Counting)

Looking to sell online courses, but confused by all of the platform choices? In this post I draw on my two decades of eLearning industry experience to highlight the top online course platforms and help you narrow your list.

While you are here, be sure to grab the free platform selection guide to help you make the right choice faster and smarter. (And, if you are ready to create online courses and other online education content, be sure to check out the free Learning Revolutionary's Toolbox!)

Sell online courses - Image of hand holding credit card, other typing on computer keyboard

To sell online courses, it used to be that you had to master an authoring tool, license a learning management system (LMS) – or come up with a workaround – figure out hosting and e-commerce, and then somehow deal with end user support. These days, you can get across the finish line with little more than the digital video camera in your phone, an Internet connection, and one of the platforms listed here.

Here’s a concise look at some of the best of what’s out there for helping you create, market, and sell online courses on the Web. [Read more…]

Camtasia Review – The Go-To Software to Create Video Tutorials

Camtasia - Software to Create Video Tutorials

Camtasia is a great tool to create video tutorials.  It offers remarkable screencasting and video editing capabilities at a very reasonable price.

If you are looking to make video tutorials a part of your business model then you have probably noticed there is an abundance of software to choose from. We now have access to a range of tools that make it easier than ever to create video tutorials that not only look amazing but are engaging for your students.

However, the wide variety of options available can make it overwhelming and difficult to know where even to begin. If you are struggling to find a tool that will meet your needs but doesn’t require you to go to film school to learn how to use it then I recommend Camtasia as the first option to consider. [Read more…]

7 “Must Dos” for Running Successful Webinars

Are Webinars part of how you create and deliver online education?

If they are, then you probably realize you are far from alone – the Web is jam packed with Webinars, many of them free, and a lot of them of pretty low quality. Whether you are trying to make money directly through selling Webinars or indirectly by using them as a means of lead generation, you need good ways to stand out from the crowd.

Running successful Webinars isn’t rocket science, but it does require some basic knowledge about the medium and attention to details. To help you out, here’s an excerpt from Chapter 6 of Leading the Learning Revolution, updated and adapted slightly to reflect my ongoing experience with Webinars. [Read more…]

Empowerment is Your Business Plan

Photo of businessman as superhero

I was really struck by some data that came out of a Pew Internet Research report on lifelong learning a while back.

According to the report, 61 percent of U.S. adults have “little or no awareness” of the concept of distance learning.

And, while 74 percent said they had engaged in some sort of personal learning activity in the past year, only 16 percent had taken an online course. The numbers were actually worse for professional learning.

Maybe the percentages are better in some other countries, but I doubt they are enough better to escape the core lesson. Namely, there is a good chance a big part of your prospective audience is unlikely to participate in an online course.

It’a sobering thought, but I think it is actually an incredibly useful one for any knowledge end learning entrepreneur.

Why? Because you shouldn’t really be in the online course business. [Read more…]

Why you probably already know how to market your online course

Woman at flip chart pointing at viewer - marketing teaching similarities

There’s a great old song by the band America with a line that goes “Oz never did give nothing to the Tin Man, that he didn’t already have.”

The Tin Man, you may remember, was the Wizard of Oz character who wanted a heart. He didn’t have one – or so he thought – because he was not a real man. The Wizard helps the Tin Man understand that he already has plenty of heart, he just needs to open his eyes a bit and appreciate his own best qualities.

The situation is similar for many edupreneurs. [Read more…]

The Benefits of Risk Taking for Learning

The idiot in the middle is me – making a fool of myself and learning a lot in front of several dozen people.

I was running around the stage spouting gibberish while another student translated what I said into normal English.

I am sure I looked and sounded like a compete idiot, no two ways about it.

Somewhere in the back of my mind was the uncomfortable realization that anyone in the audience could film this and post it to Facebook if they chose to.

It was, in short, one of the most valuable and impactful learning experiences I have had in at least a decade.

Why? Well, read on – I guarantee it is worth the few minutes of time is will take. [Read more…]