Teach. Train. Conquer Your Market.
Email marketing is the most effective marketing tool that many edupreneurs are under-using. You might think email marketing is spam, or something only corporate businesses use, but knowing how to build an email marketing list and implement an effective email marketing strategy is for growing your business and succeeding with selling courses. According to Fourth …
How to Build an Email List for Marketing Your CoursesRead More
If you want to convert your Web site visitors into customers for your online courses or other products, you have to know how to create landing pages that convert. Period. Also known as sales pages, landing pages are the pages on your Web site – like the one pictured below – where you convince your …
I’m in the midst of re-thinking major aspects of my own business, and this naturally got me focusing on the major challenges we all face as we seek to grow our edubusinesses. I thought I’d share some of my thoughts in this post with the hope that they will helpful to you. In the early …
It’s a question I find myself pondering more and more lately. We may have differing perspectives about what counts as “big money,” but for me, a course has to be capable of generating six figures annually before I will count it as big money. Even if your number is somewhat lower (and especially if it …
If you want to validate the market for your online course idea … If you want to build an audience for selling your courses … If you want to pick the right online platform and be confident it will be around next year … If you want to be sure your course does not flop …
I recently did an interview with the folks at WP Tonic and I think it is worth highlighting for a number of reasons that apply to edupreneurs. Here’s the interview link: https://www.wp-tonic.com/podcast/269-wp-tonic-show-wednesday-interview-special-guest-jeff-cobb/ Here are the reasons:
Don’t miss this rock solid example of audience buildingRead More
If you are a subject matter entrepreneur (or an entrepreneur of any sort, for that matter) building an engaged list of e-mail subscribers is essential. The big upside of a high quality list it that you have a direct line into the inbox of people who have asked to hear from you. There’s nothing that …
In a previous post, I mentioned affiliate marketing as an opportunity for you to create additional revenue streams (along with expert networks and packaged consulting). In that case, I was talking about you being an affiliate for someone else’s products. But, of course, the reverse is also true: you can find people to market your …
Qualities of Good Affiliates for Selling Your CoursesRead More
