Professional-looking documents are the “low hanging fruit” when it comes to putting your training or education business a step above the competition. I don’t know how many seminars – online or off – I have attended for which the handouts and other materials looked like my grandmother could have put them together. (No disrespect to Memaw – graphic design and layout is just not her thing!)
One of the simplest ways to stand out it to make sure you handouts, worksheets, presentation slides, PDF eBooks, and other docs really sing.
Use Current Tools Better
The most basic way to do that is to dedicate a couple of hours to really learning your way around whatever Word processing and presentation program you use. There are numerous ways, for example, to set and manage “styles” in Microsoft Word. Learn about these and start using them.
You can also take advantage of numerous pre-made template options for both Microsoft and Apple products – many built into the products, others available for free or fee on the Web.
- Microsoft Office Templates (free)
- Templates for Pages (yes, there’s an app for that! $24.99)
- StockLayouts (templates for a wide variety of software products; $29 to $99)
Use a Specialized Tool
Also mentioned over in the Create and Edit Images section, Canva is a very useful tools for creating attractive, compelling documents. We use it almost daily just because it so incredibly useful. With the wide range of templates it offers, you can create worksheets, handouts, and other value-adds to go with your courses. And, of course, you can easily create professional looking images to insert into and to promote your promote your courses. You can start for free, but it’s well worth upgrading to Canva Pro to get access to tons more templates, stock images and video, a re-sizing tool, and much more.
Finally, if you don’t want to deal with designing your own documents, head over to Fiverr or 99Designs and find a freelancer to do it for you. (99 Designs is where we got the Learning Revolution logo done.)
If you have questions, or want to share your own experiences with any of these tools, please comment below.