In my last post, I highlighted a number of ways in which we can all seek to elevate our visibility and authority as experts. My reason for focusing on this topic was that, if you want to sell online courses or any other sort of knowledge-based offering, it helps tremendously to be known as an expert.
The flip side of this effort, of course, is actually being able to deliver the goods.
Based on the many e-mail exchanges I have had with readers, most Learning Revolution subscribers tend to have substantial expertise and experience in their chosen field. I’d like to think I do as well, but I know the effort to maintain and increase expertise is a lifelong process. Here’s some of what I do on an ongoing basis to keep the saw sharp and make sure there is real legitimacy behind my efforts to elevate my expertise. [Read more…]