Screenflow vs Camtasia (2023) | Which Is the Best Screen Recorder & Video Editor

By Jeff Cobb.  Last Updated on July 11, 2024

Undecided businessman in the choice of the right door that leads to success

If you’re looking for the best screen recording and video editing software If you’re looking for the best screen recording and video editing software for online courses, presentations, or YouTube videos, this in-depth Screenflow vs Camtasia comparison is for you. for online courses, presentations, or YouTube videos, this in-depth Screenflow vs Camtasia comparison is for you.

Screenflow and Camtasia are among the most popular screen recorders and videos editors with millions of users worldwide.

Both offer world-class screen capturing, video and audio editing, and content distribution features.

But they’re different products with unique strengths and weaknesses.

So which one is right for you?

We’ll answer this question by evaluating the key features and benefits of both Screenflow and Camtasia and help you choose the best option for your business.

Let’s dive in.

Quick Verdict | The Best Screen Recording & Video Editing Software Is….

Don’t have time to read the full comparison? Then, here’s my quick verdict for you.

If you’re a Mac user on a tight budget but still want high-quality video editing and screen recording features, Screenflow is an excellent choice.

But if you’re strictly a Windows user and budget is not your primary consideration, Camtasia is an excellent choice for high-quality screen recording and video editing.

Screenflow vs Camtasia – The Main Differences

There are lots of similarities between Screenflow and Camtasia. But first, let’s analyze their key differences to understand what’s unique about them.

Only available for Mac usersWorks on Windows and Mac
Screenflow is famous for screen recording, video editing, and screenshots with annotations.Camtasia is known for HD screen recordings and video editing features.
Offers superior multi-screen recording features.Multi-screen recordings are possible, but the process is slightly more complex.
It offers limited video templates.Offers a much more comprehensive range of templates for various video types.
It is cheaper and provides more pricing plansOnly offers one pricing plan for individuals
Limited additional featuresCamtasia offers many small but useful features for making your videos more engaging and professional.

Screenflow vs Camtasia – An Overview

Screenflow and Camtasia are excellent screen recording and video editing products. Let’s get an overview of what they offer.

What Is Screenflow?

Screenflow home page

Screenflow is among the world’s most popular video editing and screen recording tools for Mac users. It started as a simple screenshot tool in 2008 but evolved over the years to become a leading screen recording tool with hundreds of thousands of customers.

Screenflow allows you to capture your screen activity in the form of high-definition videos. In addition, it offers HD video recording and captures the full essence of Apple’s retina display.

To make your videos more engaging, Screenflow allows you to add annotations, zoom in or highlight different screen sections, or display multiple videos on the same screen.

It also offers much superior multiple device and screen recordings than most other tools. This makes it ideal for tutorials, product walkthroughs, and online classes.

Here are some of the main features Screenflow offers.

– Screen capturing and recording

– Video editing

– Video annotations, highlighting, and zoom

– Simultaneous screen, mic, and camera recording

– Multi-screen recordings

– Stock library with over 500K images and videos.

– Animation, transitions, text, and image overlays.

– Video filters and background remover.

– Title screen animation templates

Overall, Screenflow is an excellent choice for course creators, digital product sellers, online teachers, presenters, and product managers looking for a complete screen recording and editing solution.

What Is Camtasia?

Camtasia home page

Camtasia is one of the most widely used screen recorders and video editors in the world. It works on both Windows and Mac computers and offers a variety of screen capturing features.

It is popular among online course creators, bloggers, and digital product sellers because of its easy-to-use interface and robust screen recording features.

Camtasia allows you to capture your screen activity and make it more engaging for your viewers with annotations, image and text overlays, animations, and various highlighting features.

Plus, it integrates directly with several online publishing platforms, which allows you to instantly share your content from Camtasia to YouTube, Facebook, and other platforms.

You can use Camtasia for creating a variety of videos such as tutorials, how-tos, product demos, training, online course lessons, webinars, and explainer videos.

Here are the key features it offers.

– Desktop application for Windows and Mac computers.

– Full screen, partial, and multi-screen recording.

– A robust drag & drop video editor.

– A massive library of free and premium video templates.

– Royalty-free soundtracks for videos.

– Audio recording and editing

– Screen, app, and webcam recording.

– Interactive quizzes in videos.

– Full range of video and image annotations

– Transitions and animations

– PowerPoint integration to turn your presentations into videos.

– AI-assisted interface to create better videos, faster.

Overall, Camtasia takes screen recording and editing to a completely new level and allows you to create highly interactive videos for your online course students and the broader audience for your expertise.

Screenflow vs Camtasia – Comparing Two Of The Best Screen Recorders & Video Editors

After a general overview, let’s evaluate Screenflow vs Camtasia from various angles to find the best screen recorder for your business.

Here are the factors we will analyze.

  • Product Pricing
  • Screen Recording
  • Video Editing
  • Viewer Engagement
  • Content Distribution
  • User Experience

1. Pricing, Free Trial, and Features

How much does it cost to use Screenflow and Camtasia, and do they offer a free plan or free trial? Let’s find out.

Camtasia Pricing and Free Trial

Camtasia offers different pricing plans for various end-users. However, they only have one pricing plan for individual users that comes with a free 30-day trial.

Comtasia 2021 Pricing page

The one-time license fee for individual users is $249.99 for both Mac and Windows. This is a lifetime license fee which means you don’t need to renew or pay for anything extra.

However, you will need to pay for software updates, but that’s completely optional.

Before becoming a paid user, you can download Camtasia and try its features during the 30-day free trial.

For business users, Camtasia charges $249.99 for a single license but offers various discount slabs for more customers who purchase it for more than five users.

Similarly, it offers various discounts for educational institutes and non-profits.

Considering you get lifetime access to some of the best screen recording features in the world, the one-time license fee doesn’t seem too expensive for course creators and professional users.

Screenflow Pricing and Free Trial

Screenflow’s pricing plans are quite different from Camtasia’s.

Firstly, you get three different plans for users with varying needs. Plus, all plans come with an unlimited free trial with full features.

The only catch? Your videos will be watermarked after 30 days of your trial. Still, a pretty good offer, in my opinion.

Here’s what Screenflow’s premium plans cost.

ScreenFlow pricing page

If you’re only looking for screen recording and video editing features, go for Screenflow’s entry plan that charges a one-time $149 license fee. You’ll get access to all the editing and screen capturing features at this price.

However, if you want to access Screenflow’s stock library of more than 500,000 videos, images, and soundtracks, you can opt for its Super Pak bundle at $209. This includes the standard Screenflow app at a one-time fee of $149 plus access to the stock library at a discounted rate of $60/year for the first year.

If you also want premium support, go for the $239 bundle, which includes the standard Screenflow app, access to the stock library at a discounted rate of $51/year for the first year, and premium support at $39/year.

Overall, Screenflow’s free trial and pricing plans are much more flexible and user-friendly than Camtasia.

Winner: Screenflow

2. Screen Recording

Screen recording is among the primary features of Camtasia vs Screenflow. Let’s explore it in more detail.


Camtasia is among the best screen recorders in the world. And you’ll realize why when I explain its recording features.

It gives you a clean and clutter-free interface for screen recordings along with several valuable features to ensure your final video recording looks and sounds exactly the way you want.

When you start a new project in Camtasia, you can configure your video dimensions, frame rate, etc., from the Project Settings area.

Camtasia screen for recorders

When you open Camtasia, you can clearly see the red record button on the top-left corner of your window.

Camtasia recording page with red recording button

Click on the record button to open Camtasia’s control panel, which has several recording options.

Camtasia page to choose which screen to record

Using this panel, you can choose which screen to record and whether you want to record the whole screen or a custom area.

For example, if you’re making a video for Instagram or Facebook, you can choose the exact frame dimensions from the screen options menu so that your video appears properly when published on those platforms.

Camastia page to select recording social media options

Plus, you can enable or disable your webcam, computer microphone, and system audio during the recording. You can also switch to different cameras and microphones using the options in this panel.

Once you’re done with the recording, click the stop button to enter the edit mode.

Camtasia page to stop recording with the stop button.

Overall, recording your screen activity with Camtasia is a pretty simple process that gives you complete control over your video and audio input sources.


Capturing your screen and recording your activity with Screenflow is quite simple but different from Camtasia.

Screenflow’s user interface looks a bit old-fashioned compared to Camtasia, and most options work through menus instead of clearly visible icons.

When you start a new project in Screenflow, you can configure its screen dimensions and frame rate from the document settings tab.

Screenflow page for options to configure the screen

You can also configure the video and audio sources for your recording. For example, Screenflow allows you to record your desktop screen, use your webcam, iPhone, and any other devices attached.

You can choose your recording sources from the New Recording tab.

Screenflow for new recording

Once you’re ready, press the record button to start your recording.

The recording interface shows you the recording screen and your recording duration and an option to add markers.

Screenflow page showing what's being recording and the duration of the recording.

Press command+shift+2 to stop the recording and enter the edit mode.

Screenflow page with recording edit mode

Compared with Camtasia, Screenflow’s recording interface and options look dated and a bit confusing. So, Camtasia is the winner for me in this section.

Winner: Camtasia

3. Video Editing

Once you complete your screen recording, what editing options do you get with Camtasia vs Screenflow? Let’s find out.


Camtasia gives you plenty of video editing options to make your videos look exactly the way you want.

When you finish your screen recording, it appears in the main Camtasia edit window, where you can see the recording and its audio and video tracks separately.

Video editing options for Camtasia

You’ll do almost all the editing using the tracks section.

Tracks are content layers that you can arrange to mix and organize your content. For example, in this screenshot, you can see the audio track of your recording and the video separately.

Camtasia allows you to trim any of these tracks to remove unnecessary content at the beginning or end of the tracks.

Similarly, you can altogether remove sections from anywhere in your content. This allows you to delete any retakes, mistakes, long pauses, or any other undesirable content that you don’t want to include in the video.

You can also use different editing features to make your videos more engaging. For example, you can add graphics and annotations to different sections of a video.

Adding graphics and annotation recording option page for Camtasia

You can also go to Camtasia’s stock library, which contains hundreds of thousands of high-quality images and videos that you can use in your content.

Plus, you get several pre-designed animations, visual effects, behaviors, and cursor effects to create rich video content for your audience.

Last, but far from least for course creators, Camtasia includes the ability to author and insert quizzes into your video, giving it much greater abilities as an instructional tool than most other screenrecording and video editing software – including Screenflow.

And the best part is that doing all this is relatively easy because of Camtasia’s drag & drop interface and easily recognizable menu options and icons.


Screenflow also gives you numerous video editing options and a vast stock media library to help you create engaging videos for your audience.

Like Camtasia, Screenflow also gives you a standard timeline view to see your recording and its content in different tracks.

Screenflow page with timeline view.

Each track can contain both video and audio content. You can insert multiple clips in a track, combine them in a group, or nest a track for easier editing. As a general rule, the track on the top always comes first in your video.

Trimming and cutting video and audio content can be done by adjusting the tracks or choosing the section you want to remove.

Page with the option of trimming and cutting video on Screenflow

Screenflow also provides you various annotations and graphics to make your videos more engaging. In addition, you can insert different elements in your video and adjust their appearance using the appropriate options.

Similarly, you can use callouts to highlight different video elements with effects such as zoom-in, grayscale, etc.

Video callout options in Screenflow

You also get access to various title animations and transitions between videos and scenes in your timeline.

Overall, Screenflow’s editing capabilities are pretty impressive.

Winner: Draw

3. Video Engagement Features

What tools do you get with Camtasia and Screenflow to make your videos more engaging? Let’s find out.


Camtasia offers several valuable features and tools to make your videos more engaging for your audience.

Let’s start with captions.

You can add various types of ADA-compliant captions to your videos. For example, you can use closed captions with your recordings which can be turned on/off by the viewer.

Or you can go for burned-in captions that are a part of the video content and cannot be turned off by the viewer.

To improve the viewing experience, you can also move the captions below the video screen with a black background.

One of my favorite engagement options in Camtasia is interactive hotspots. Hotspots are clickable sections in a video that you can use as calls to action.

You can use hotspots to promote other videos in your content, invite viewers to subscribe to your email list, visit a specific page, or jump to a particular section of your video.

However, this feature is only available if you host your video on Techsmith smart video player. You can embed this video player to your landing pages or anywhere on your website.

Techsmith video player users can also add quizzes within video content. This is another excellent engagement feature that encourages viewers to interact with your content.


Screenflow doesn’t offer the same engagement features as Camtasia, but you can still insert ADA-compliant closed captions in your videos and adjust their placement.

You can also insert captions through an SRT file and export them for use in other tools.

Overall, Camtasia offers more options to keep your viewers engaged.

Winner: Camtasia

4. Content Distribution

What video formats are supported in Camtasia vs Screenflow? Can you directly share videos on social platforms? Let’s find out.


Once you complete the editing phase of a project, you can save it as a Camtasia project file. These files are editable formats of your projects and can be used if you want to re-publish your videos with specific changes.

You can save your projects as video files using the export options menu.

Camtasia allows you to export your projects as MP4, WMV, AVI, GIF, M4A, or WAV files (Windows version) or MP4, MOV, GIF, M4A, or WAV (Mac version).  You also have the option to customize your file settings when exporting a project.

Similarly, you get the option to export your project files directly to YouTube, Instagram, Facebook, Vimeo, Google Drive, and other platforms.

Camtasia option to export projects to recordings

When sharing a file on a platform like YouTube or Facebook, you’ll need to grant access to your account from Camtasia.

After that, you can post your videos directly from Camtasia to your accounts.

Most notably, Camtasia support the ability to export projects as SCORM packages, meaning they can then be imported, delivered, and tracked within any SCORM-compliant learning management system (LMS). For course creators using a SCORM-compliant LMS – or selling to other businesses that do – this can be a really big deal. SCORM remains the main set of standards for e-learning content portability and can help ensure that you have maximum flexibility in moving your courses from platform to platform.


Screenflow allows you to save editable projects in its own format. You can also export the finished videos as MP4 and MOV files with varying qualities.

Screenflow option page to edit projects

You can choose the video quality from one of the presets or customize it according to your requirements.

Like Camtasia, Screenflow also integrates with all the leading social media and video platforms and allows you to publish directly from your project window.

Screenflow page with options to select social media and video platforms to include in publishing.

Screenflow also offers batch processing of video files which allows you to process multiple projects together.

Winner: Camtasia

6. User Experience and Training

How easy is it to use Camtasia and Screenflow? Is there any help available? Let’s find out.


Camtasia’s 2021 version has a modern and sleek look. It lists all the main options clearly, and even first-time users don’t have much problem using it.

Plus, it offers detailed tutorials and knowledge base articles about its features that answer all the most frequently asked questions with step-by-step guidelines.

However, Camtasia is a heavy program that takes time to load and process files. Plus, it can slow down the other application on your computer as well.

Still, the overall user experience is quite impressive.


Screensflow is also relatively easy to use and offers detailed tutorials and guidelines for users to understand its core features.

It also doesn’t slow down the system like Camtasia can.

However, you need to use the traditional menus for many of its features because several options are hidden in different settings panels.

For a new user, it can be a little challenging to find some options.

Winner: Camtasia

Screenflow vs Camtasia – Pros and Cons

Before reaching the final verdict, let’s quickly summarize the main pros and cons of Camtasia and Screenflow.                            

Camtasia Pros and Cons

Camtasia offers an excellent user experience.It provides only one pricing plan for individual users, which is more expensive than Screenflow.
Works on both Windows and Mac computers.It can slow down the system when running.
It has flexible recording features that allow you to choose your recording sources easily 
It also supports audio-only exports from video files. 
Its robust editing features allow you to quickly cut, remove, and join different clips. 
Supports exporting SCORM packages 
It comes with detailed tutorials and knowledge base articles. 

Screenflow Pros and Cons

Screenflow is an excellent tool with all the necessary video recording and editing options.It only works on Mac computers.
It offers multiple pricing plans for different usersIts overall look & feel is quite old-fashioned
It provides a huge stock library of over a million videos, images, and audio files.Many of its key features are hidden in options menus which makes it hard for users to find them
Its video editing features are among the best in the industryDoes not support exporting a SCORM package
It doesn’t slow down the system like Camtasia. 

Screenflow vs Camtasia Verdict | Which Screen Recorder & Video Editor Is Right for You?

I’ve given you a detailed comparison of Screenflow and Camtasia so that you can choose the right option for your business.

Both these products are world-class, so there’s no wrong option here.

But if you want to choose one of them, here’s my recommendation.

If you’re looking for a cheaper option that offers all the necessary video editing and screen recording options, go for Screenflow.

But if budget is not your primary consideration, and you’re looking for an excellent video editor and screen recorder with tons of video engagement features, Camtasia is the best option available.

So if you’re a Mac user, download the free trials of both Camtasia and Screenflow to see which one fulfills your requirements better.

Let me know if you have any questions about these tools.

See also:

Head shot of Learning Revolution Founder Jeff Cobb

Jeff Cobb, Founder of Learning Revolution

Jeff Cobb is an expert in online education and the business of adult lifelong learning. Over the past 20+ years he has built a thriving career based on that expertise – as an entrepreneur, a consultant, an author, and a speaker. Learning Revolution is a place where Jeff curates tips, insights, and resources to help you build a thriving expertise-based business. Learn more about Jeff Cobb here.

1 thought on “Screenflow vs Camtasia (2023) | Which Is the Best Screen Recorder & Video Editor”

  1. I’ve read a couple of reviews of Camtasia today, as I’m considering purchasing Screenflow in place of it for some upcoming projects. Why, if I already own Camtasia, would I consider using Screenflow? Because of a problem in the Mac version of Camtasia that no one has mentioned: it creates _ginormous_ video files in its output.

    For example, I brought in a 400 MB MP4 file to do some editing and titling, and it was 800 MB when finished, with the only additional content being a 30-second intro.

    This is a known bug, that Techsmith acknowledges, but it has not been fixed for lo these many years.

    So, I am hopeful that Screenflow’s output is a little more svelte.

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1 thought on “Screenflow vs Camtasia (2023) | Which Is the Best Screen Recorder & Video Editor”

  1. I’ve read a couple of reviews of Camtasia today, as I’m considering purchasing Screenflow in place of it for some upcoming projects. Why, if I already own Camtasia, would I consider using Screenflow? Because of a problem in the Mac version of Camtasia that no one has mentioned: it creates _ginormous_ video files in its output.

    For example, I brought in a 400 MB MP4 file to do some editing and titling, and it was 800 MB when finished, with the only additional content being a 30-second intro.

    This is a known bug, that Techsmith acknowledges, but it has not been fixed for lo these many years.

    So, I am hopeful that Screenflow’s output is a little more svelte.

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This site uses Akismet to reduce spam. Learn how your comment data is processed.

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