Do you use or plan to use Webinars as a way to create and deliver online courses or other educational products?
If you do, you probably realize you are far from alone – the Web is jam packed with Webinars, many of them free, and a lot of them of pretty low quality. Whether you are trying to make money directly through selling Webinars or indirectly by using them as a means of lead generation, you need good ways to stand out from the crowd.
To help you with that challenge, here’s an excerpt from Chapter 6 of Leading the Learning Revolution, updated slightly to reflect my ongoing experience with Webinars. [Read more...]