Kartra Review 2023: A Top All-in-One Platform Choice

If you are an online entrepreneur who is looking for a powerful platform to help you sell online courses, then Kartra is definitely worth considering. Our Kartra review provides information on the included features, pricing, and how this online learning platform can help you reach your business goals.

What Is Kartra?

Kartra is an all-in-one platform that helps online entrepreneurs build, grow, and scale their businesses. With Kartra, you can create and sell products, manage your email marketing, build landing pages, and track your results.

Kartra Features: Everything You Need To Grow Your Online Business

Kartra Pages: Create Fully Functioning Landing Pages In Minutes

Kartra Pages make it easy to build, style, and launch high-converting landing pages. You can build a page from scratch or choose from more than 500 templates that can be completely customized to fit any business.

The drag-and-drop builder makes it easy to personalize each page with logos, menus, buttons, headers, text boxes, social media icons, Google Maps, videos, carousels, and other on-page elements. If you have coding skills or work closely with a developer, Kartra Pages can be edited with HTML, CSS, and JavaScript. 

Each page is entirely responsive, allowing viewers to properly see every aspect of the page on any size screen. 

The ability to implement pop-ups ensures you are able to show the right message at the right time. Capture leads, provide info, or make it easy to access to a cart with pop-ups!

But what really makes Kartra Pages stand out among the competition? Two distinctive features: 

1. Behavioral Adaptive Marketing: The information collected by Kartra allows you to provide content dynamically for each individual user. For example, content could be changed based on the visitor’s gender or based on their purchase history. 
2. A/B Testing: This feature provides the ability to test up to 4 different versions of a page. The results of the testing can help you determine which version provides the best user experience and optimize marketing campaigns. 

Analytics make it easy to track the success of each page and modify it when needed. 

Videos

Kartra describes itself as “a video marketer’s dream come true,” and it’s hard to argue with that statement. These videos are a major part of the content that you’ll be providing to your customers and Kartra has done an outstanding job at providing the tools needed to create and share through a visual product. 

Kartra Videos are completely customizable, allowing you to change colors, logos, and watermarks. Videos are hosted on Kartra servers, so you don’t need to worry about finding and integrating outside video software. There are no limits on video length or bandwidth.

One of the best aspects of Kartra Video is that it lets you view user activity in real-time and profile your watchers. For example, if your sales pitch begins at the 3-minute mark of your 4-minute video, then not only can you add an automatic call to action at the end, but you can tag the customers who went past the 3-minute mark as “Has seen offer” and adjust your marketing efforts accordingly.

Every video is optimized for mobile, making them mobile-friendly! 

Analytics Dashboard: Sort and Track All Of Your Data

All of the data you need to optimize every aspect of your online business is available in the Kartra Analytics Dashboard. Here you can track: 

• Traffic Analytics: Discover how many visitors have gone to each page, how long was spent on a page or watching a video, and even review heatmaps to determine how far down a page visitors scroll. 
• Product and Revenue Analytics: Quickly determine how much money your online business is making. Identify sales based on traffic sources – organic, paid, or affiliates. 
• Subscriptions: Track how subscriptions are converting and how many subscribers decide to renew.
• Email Marketing: Check every email sent to determine how many are opened and which links are clicked. Discover the optimal times to send new email sequences.  Perform A/B testing to determine which marketing funnels perform better. 

The dashboard simplifies all of this data and makes the results clear so that you can quickly adjust and change tactics. 

Lead Tracking and Management in Kartra

Leads are the most important asset of any business. Tracking leads is important because it helps you identify the most promising leads, identify their progress through the sales funnel, and measure the effectiveness of marketing campaigns. 

Kartra Leads makes tracking and managing leads painless. If you have been collecting leads through a different platform, you can import those leads in batches, utilizing any tags or lists that you have already created. If you’re just starting to collect leads, you can use advanced tagging and scoring features to help you sort and manage. 

Email Marketing Tools

Kartra’s integrated email marketing system is a major advantage over other online business platforms. Unlike most online course platforms, which require you to use a third-party email marketing service, Karta Mail is included with your Kartra subscription. This means you can save time and money by not having to set up and manage a separate email marketing account.

Here are some specific examples of how Karta Mail can help you:

• You can create and send email campaigns quickly and easily. Karta Mail’s drag-and-drop email builder makes it easy to create beautiful and professional emails. You can also use Karta Mail’s templates to save time and effort.
• You can automate your email marketing. Karta Mail’s behavior-based email automation features allow you to send follow-up emails, drip campaigns, and abandoned cart emails. 
• You can segment your subscribers. Karta Mail’s segmentation features allow you to target your emails to specific groups of subscribers. This can help you improve your email deliverability and increase your open rates.
• You can A/B test your emails. Karta Mail’s A/B testing features allow you to test different versions of your emails to see what works best. 

Kartra Mail even offers SMS options!

Memberships: Make Regular Sales 

Karta gives you the ability to offer memberships which translates into a regular monthly sale. You can create several membership tiers – Platinum, Gold, Silver, and Bronze. 

You can customize and offer your membership content however you like. Release all of the content at once, or set a schedule. Provide a set content structure or an evergreen subscription. 

It’s easy to manage members, track their progress, and review analytics. A single portal allows you to display all of your memberships in one place, making it easy to cross-sell to current members. 

Kartra Sales Funnels

All of the features offered by Kartra are interconnected as needed into the Sales Funnel. More than 50 pre-built funnels can be selected and then changed to suit your business needs. 

Use the Sales Funnel Mapper to visually review any type of funnel or the Sales Funnel Simulator to check predictions on funnel results. Build automated sequences in the drag-and-drop builder. Review your sales analytics to tweak an existing funnel and increase sales. 

How Much Does Kartra Cost?

Kartra offers three pricing tiers, in both monthly and annual options: Starter, Growth, and Professional. Users can pay monthly or purchase a yearly subscription. Here’s a breakdown of each option. 

Kartra Starter Plan 

Pricing: $119 when billed monthly, $99 a month when a year subscription is purchased.

The Stater Plan includes:  

• Up to 2,500 leads
• 1 custom domain
• 15,000 emails per month
• 50 GB bandwidth
• Hosting for 100 pages
• Hosting of 50 videos 
• 20 product listings
• 2 membership sites
• 1 additional team member
• Funnel Mapper
• 1 connected helpdesk

Kartra Growth Plan

Pricing: $229 when billed monthly, $189 a month when a yearly subscription is purchased. 

The Growth Plan includes: 

• Up to 12,500 leads
• 3 custom domains
• Unlimited emails
• Unlimited bandwidth
• Unlimited pages
• Unlimited videos
• Unlimited products
• Unlimited membership sites
• Unlimited helpdesk
• Funnel Mapper
• Funnel Simulator
• Kartra Webinars
• Kartra Agency

You can save save 20% off your first payment on Starter and Growth plans.

Kartra Professional Plan 

Pricing: $549 when billed monthly, $429 a month when a yearly subscription is purchased. 

The Professional Plan includes: 

• Up to 50,000 leads
• 10 custom domains
• Unlimited emails
• Unlimited bandwidth
• Unlimited pages
• Unlimited videos
• Unlimited products
• Unlimited membership sites
• Unlimited helpdesk
• Funnel Mapper
• Funnel Simulator
• Kartra Webinars
• Kartra Agency

It’s easy to upgrade to a higher plan as your business grows.

Is Kartra Right for You?

Kartra’s ability to marry simplicity with full functionality is the core of what makes this software exceptional. It provides a well-integrated and intuitive user interface that automatically places you ahead of the learning curve. Whether you’re a novice or a seasoned veteran, you’re going to find that it has all the features you need to get a website, sales funnel, marketing strategy, and membership site up and running.

As this Kartra review makes clear, from a single interface, you can effortlessly create, launch, and market your online business.

Frequently Asked Questions About Kartra

Here you’ll find answers to the questions that are commonly asked about the online teaching platform, Kartra.

Does Kartra Integrate With Other Software? 

Yes! Kartra integrates seamlessly with many popular tools, including but not limited to Stripe, Paypal, Braintree, Authorize.net, Wishlist, and Twilio. Custom integrations can be coded through the Kartra API, IPN, and Custom App system. 

Is My Computer Powerful Enough To Use Karta? 

Yes! Kartra is a cloud-based software. All you need to use Kartra is a computer and an internet browser. No downloads are required. 

Does My Website Have To Be Hosted On Kartra?

No, if you have a website that is on another hosting service, you can easily integrate Kartra with your pre-existing website.

Jeff Cobb, Founder of Learning Revolution

Learning Revolution founder Jeff Cobb is an expert in online education and the business of adult lifelong learning. Over the past 20+ years, he has built a thriving career based on that expertise – as an entrepreneur, consultant, author, and speaker. Learning Revolution is a place where Jeff curates tips, insights, and resources to help you build a thriving expertise-based business.

See also:

• Kartra vs Kajabi (2023) | Which Is Better For Online Courses?
• Best Membership Site Platforms And Software