If you are in the business of selling online courses and/or other learning experiences – it pays to know what the market landscape looks like in the foreseeable future. Without that kind of foresight, it’s impossible to be strategic and plan effectively for the coming year. So, what can you expect in 2019 and beyond?
Truth Is, It’s Hard
My wife (also my business partner) and I recently ran a four-week online course on how to select a learning platform. This was designed mainly for trade and professional associations. We’ve run it before and were doing it this time mainly to pilot some new approaches in advance of making it into an on-demand course. …
Can you still make big money with online courses?
It’s a question I find myself pondering more and more lately. We may have differing perspectives about what counts as “big money,” but for me, a course has to be capable of generating six figures annually before I will count it as big money. Even if your number is somewhat lower (and especially if it …
5 Steps To Succeed As An Online Course Entrepreneur
If you have expertise in any topic or skill, one of the most exciting opportunities open to you these days is the opportunity to launch and grow an online course business. The global market for e-learning is projected to grow to more than US $240 billion by 2023, and solo entrepreneurs and small training businesses are …
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Are you capitalizing on this powerful channel?
40 percent of Americans over the age of 12 have done it. 67 million – just under a quarter of the U.S. 12+ population – did it last month. Another 42 million did it last week – roughly five times the number who went movies. “It” is listened to a podcast. The numbers are huge, …
Online course revenue declines globally! Should you be worried?
A reader wrote in not too long ago concerned about news that online course revenue is in decline globally. The news, unfortunately, is true – at least for self-paced courses. A recent report from Ambient Insight Research projects a 6.4 percent, or $13.4 billion (!), drop in self-paced online course revenue globally over the next 5 …
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What is a Subject Matter Entrepreneur?
What is a subject matter entrepreneur? There is a good chance you are, since you’ve landed on this page. I define subject matter entrepreneur as: someone with (or with access to) significant subject matter expertise who assumes the risk of leveraging that expertise to create new sources of value with the aim of generating a positive …