There are many factors to consider when planning a masterclass, but pricing is one of the most important. Price too high and you’ll place yourself out of the market. Too low and you risk devaluing your teaching, or even losing money. Understanding how to maximize …
Teaching adult learners has many potential advantages over teaching younger students. For one, your learners have much more life experience, and this experience can be leveraged as part of the knowledge that is shared among the participants in your class. Also, leaving aside situations where …
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Hosting a masterclass can be a financial gamble. Will enough learners sign up to cover your costs? What happens if you invest hours in planning your masterclass, but struggle to make a profit? Perhaps you want to teach learners who can’t afford to pay a …
Once you’ve created your masterclass, it’s time to promote your masterclass and begin selling spots. Your promotional efforts should be focused on three key stages: before the masterclass launches, during the sales period, and after the class has sold out. Promoting your masterclass before it …
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Online masterclasses can be great fun, but they’re also a lot of work. From finding the right platform and writing the class, to selling spots and getting reviews, a lot of moving parts need to come together seamlessly in order to make the masterclass a …
As the market for online courses becomes increasingly crowded, it’s becoming harder to stand out and – with student expectations continuing to rise – it’s also harder to maintain a profitable price point for an ordinary self-paced online course. Edupreneurs who want to sell courses …
